Author’s Floristry Course by Floral Designer Yevhenii Boltianskyi
Floristry as Art and Business
Welcome!
Hello, fellow florists and everyone just starting their journey in this inspiring world!
I’m excited to welcome you to my signature floristry course.
My name is Yevhenii Boltianskyi — I’m a floral designer, founder of Today Event, a boutique floral studio, and author of the book “How to Sell on Instagram as a Florist.”
Beginners master the fundamentals of floral design
Experienced florists elevate their skills, boost sales, and grow their personal brand


About the Course
This course is designed to inspire, teach, and empower you with practical tools to create, grow, and succeed in floristry.
It features 4 comprehensive learning modules — from design basics to building a successful floral business.
Whether you’re just starting out or already a pro, you’ll discover new techniques and strategies to become a more confident and successful florist.
Course Format & Features
Duration: 6 weeks (18 sessions, 3–4 hours each)
Format: All sessions are held outdoors — in beautiful natural settings like parks, botanical gardens, and terraces across South Florida
Level: Suitable for both beginners and advanced florists
Structure: Divided into 4 themed modules. Each module can be purchased separately
What’s included:
Final author’s bouquet
Official certificate of completion
Portfolio of your work
Bonus: Eugene Boltiansky’s book “How to Sell on Instagram as a Florist”


Module 1: Floristry Basics
Lesson 1: History & styles of floristry
Lesson 2: Color theory & composition
Color wheel, balance, rhythm
How to avoid chaos and create harmony in arrangements
3 sessions, 3 hours each
Price: $500 (now $99)


Course Modules
Module 2: Practical Skills – Bouquets & Forms
Lesson 3: Spiral technique — classic hand-tied bouquet
Lesson 4: Modern wrapping techniques
Lesson 5: Arrangements in boxes and hatboxes
3 sessions, 3 hours each
Price: $500 (now $99)


Module 3: Event Floristry
Lesson 6: Wedding floristry (bridal bouquets, boutonnieres, arches)
Lesson 7: Event décor & floral installations
3 sessions, 3 hours each
Price: $1000 (now $200)
Module 4: Business & Promotion
Lesson 8: Building your personal brand as a florist
Lesson 9: Selling on Instagram (Stories, Reels, Direct, content creation)
Lesson 10: Working with clients — communication, budgeting, feedback
3 sessions, 3 hours each
Price: $500 (now $99)
Final Module
Lesson 11: Graduation bouquet — your own signature creation
Lesson 12: Presentation & certification — student showcase, feedback, and diplomas
3 sessions, 3 hours each
Price: $300 (FREE if all modules are completed)


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Enrollment Form
Submit your application to enroll in our floristry courses.
We will get in touch with you to provide payment options and additional details.